Templates & versions
Premium templates
Some templates in the gallery are Premium — reserved for subscribers. You can still see them and open the preview, but you can't load the design onto a Canvas until you're on a paid plan. Here's how to recognize one and what unlocking it involves.
What a premium template is
A premium template is a ready-made design that's part of a paid plan. Free users browse these templates like any other and can open their preview to see the details — the title, category, dimensions, description and highlights — but the underlying design is held back until you subscribe.
This isn't just a hidden button. For a locked template, the server withholds the design's actual contents from anyone who isn't entitled to it, so there's genuinely nothing to open until your account is on a paid plan. It's a real gate, not a cosmetic one.
The Premium badge and lock
Premium templates carry a Premium badge in the gallery, so you can tell at a glance which cards need a subscription before you even click.
Open the preview of a locked template and you'll see a lock icon where the design preview would normally be, since the design itself is withheld. A short note under the details spells it out:
This is a premium template. Subscribe to open and edit it.
Everything else in the preview modal works as usual — you can read the description, scan the key highlights, and decide whether it's worth unlocking.
Upgrade to use
On a locked template, the preview's action button reads Upgrade to use instead of the usual Open in editor. Clicking it takes you to the plans and pricing page, where you can choose a subscription and check out.
Once you're on a paid plan, come back to the template. The lock lifts, the button returns to Open in editor, and the template opens like any other — dropping an editable copy onto a new Canvas. See Using a template for what happens next.
What subscribing unlocks
Subscribing turns on premium templates across the whole gallery — there's nothing to unlock one at a time. For the full picture of what a plan includes and how billing works, see Plans & AI credits and Premium & gated features. If you're already subscribed and want to change or manage your plan, head to Upgrading & managing billing.
Premium vs Featured
It's easy to confuse two labels that can appear on a template card, so here's the difference:
| Label | What it controls | Who's affected |
|---|---|---|
| Premium | Who can open the template — a paywall | Free users are blocked until they subscribe |
| Featured | Placement on the home page — editorial only | Everyone; access is unchanged |
In short: Premium is about access, Featured is about visibility. A template can be featured without being premium, and vice versa.
A note on credits
Premium templates and AI credits are separate things. Credits come only with a subscription and are spent by the Assistant when it generates or edits your design — opening a template never costs credits. So a locked template is purely about your plan, not your credit balance. If you're curious how the credit side works, see How credits work.
Where to go next
- Using a template — open a template as your own editable copy.
- Plans & AI credits — pick the plan that unlocks premium templates.